The British Disabled Angling Association (BDAA) needed a website to provide a ‘one stop shop of information and advice’ for disabled and non-disabled anglers. The BDDA provide individual and group coaching, a fisheries directory and access audits of fisheries among other services.
The old site was cluttered and difficult to use, so before starting design work we spent a lot of time thinking and talking about how to best serve the needs of current and potential members. This resulted in a clear, clean layout and a very simple navigation scheme.
The site made use of the hundreds of existing BDDA photographs; to give a friendly, ‘human’ feel to each page.…
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Working with non-profits, charities, voluntary and public sector organisations and social enterprises for over 20 years. Jim set up one of the worlds first website accessibility web agencies in the mid 1990s.